Perfect Word offers specialist marketing and communications services that generate interest, build customers’ professional brands, create awareness and build clients’ profiles as experts in their fields.
Some of these services include;
Public Relations_ Our PR specialists generate positive press to promote your company, brand and/or products; creating widespread publicity that has a long-lasting impact. This includes interviews, the generation of superior content, the dissemination of this content to relevant media, and the provision of media clippings.
“If I was down to my last dollar, I would spend it on PR.” - Bill Gates
Social Media Management_ In today’s digital world, social media is a business necessity - but it is also one that takes up a lot of time. We handle this for you so that you can focus on the things you really want to be doing. Whether it’s creating and managing posts, generating likes and followers, managing comments, or creating campaign hype, our expert team delivers.
“Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage.” - Amy Jo Martin Thurman
Traditional and Digital Communications_ Our systems are successful in creating brand awareness. Our focus is on both traditional media outlets, such as newspapers, television and radio, as well as digital. The digital, web-based platform allows your brand the benefit of impacting SEO and link building across the web. We specialise in both internal and external communications.
“The art of communication is the language of leadership.” - James Humes
Content Creation and Curation_ Our exceptional team of writers craft unique content for our clients, based on their needs, desires, the campaign strategy and the desired outcomes. They are also particularly skilled at content curation, working with what you have to craft and reform your content.
“Good content isn’t about good storytelling. It’s about telling a true story well.” - Ann Handley
Design, Photography and Printing_ Our international designers and photographers guarantee the right fit for each distinctive brand. We meet clients’ design, photography and printing needs, from social media images to marketing collateral, and the design and development websites, we’ve got you covered.
“Photography is the story I fail to put into words.” - Destin Sparks
Marketing and Advertising_ Together we tailor a marketing and advertising package that is cost effective and appropriately directed at your target market; making sure that you get the widest reach with the least spend.
"Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day." -Beth Comstock
Writing and Editing_ Our qualified and professional writing team is well versed in the written word. Attention to detail is of utmost importance to us. We tailor our writing approach to align with your company and/or brand, ensuring consistent brand content and tone.
“The art of writing is the art of discovering what you believe.” - Gustave Flaubert
Website Design and Development_ In the modern world, a digital presence is a prerequisite to business success. This is the face of the business, the stalwart of the brand, and must be designed to perfection to effectively increase visibility. Once this presence has been established it must be optimised on a continuous basis to ensure brand awareness. With constantly changing Google algorithms, search engine optimisation and digital marketing become an increasingly intricate (and essential) science daily. Let the experts garner a greater web presence, driving traffic to your carefully crafted website, and customers to your door.
"Marketers need to build digital relationships and reputation before closing a sale." –Chris Brogan
Event Management_ Our events team provides a full turnkey solution for events management; including full planning and management of the event, communications about the event, marketing strategies and more.
“The most successful event is the one that achieves your goals and exceeds your expectations.” – Anon
Operational Consulting_ We specialise in formulating business and operational strategies to help improve, manage and solve your company’s operational, supply chain and efficiency challenges.
“There is nothing so useless as doing efficiently that which should not be done at all.” - Peter F. Drucker